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Top 11 Salesforce CRM Alternatives

While Salesforce is a distinguished player in the CRM software market, many organizations are now switching to more scalable and cost-effective solutions. Thankfully, there are several excellent alternatives that rival Salesforce in technological maturity and ability to scale. Evaluate how these options align with your organization’s needs and long-term business objectives, especially if you seek ease of customization, a user-friendly interface and transparent licensing without hidden costs to maximize the ROI.

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Best 11 Salesforce Alternatives to Choose in 2024

Best for

Medium to large organizations seeking adaptability at an efficient price tag

Pricing

From $25 per user monthly

Advantages

  • Unified solution to automate marketing, sales, and service in one platform
  • Exceptional customization and configuration capabilities
  • Innovative composable no-code architecture
  • Fully transparent pricing model
  • Gen AI tools and machine learning capabilities
  • Tailored solutions for 20 industries are available

Cautions

  • May present a learning curve, particularly for individuals who are new to the platform

Microsoft Dynamics 365

Best for

Midsize and larger organizations, espcially those already utilizing Microsoft products or requireing a mature, on-premises solution

Pricing

From $65 per user monthly

Advantages

  • Full suite of products for marketing, sales, customer service, commerce and customer insights
  • Top-notch AI features
  • Robust business intelligence tools
  • Low-code features

Cautions

  • Inflexible licensing and product complexity may be challenging to some users

Oracle CX Cloud

Best for

Midmarket to enterprise organizations seeking to modernize complex multichannel sales or service workflows

Pricing

From $65 per user monthly

Advantages

  • Comprehensive cloud product range
  • Robust analytics capabilities
  • Enterprise-level scalability

Cautions

  • Some users find it heavy on customization

Pegasystems

Best for

Large enterprises managing high-complexity processes

Pricing

From $140 per user monthly

Advantages

  • Real-time decisioning engine
  • Configurability and robust process automation capabilities
  • Adaptable solutions for selected industries are available

Cautions

  • The learning curve may be steep due to robust configurability

Insightly

Best for

Small and medium-sized organizations looking to optimize their CRM processes without breaking the bank

Pricing

From $29 per month

Advantages

  • User-friendly cloud-based environment
  • Consolidated customer data
  • Streamlined project management
  • Reporting capabilities
  • Integration features

Cautions

  • Limited integrations that are difficult to set up

Zoho CRM

Best for

Small and midsize enterprises

Pricing

From $14 to $52 per user monthly;
Free version for up to 3 users

Advantages

  • Flexible plan upgrades and add-ons
  • Intuitive customization
  • AI-driven insights
  • Robust analytics

Cautions

  • No marketing automation
  • Reporting and predictive features lack depths

Freshworks

Best for

Small teams seeking an easy-to-deploy and user-friendly CRM

Pricing

From $15;
Free versions available

Advantages

  • Seamlessly integrated products for marketing, sales and customer service
  • Support for contemporary messaging channels
  • Engagement sequences

Cautions

  • Not suited to robust enterprise scenarios and complex customization requirements

SAP

Best for

Large and mid-sized etnerprises looking for integrated and scalable CRM solutions

Pricing

$58 per user monthly

Advantages

  • Built-in integration with SAP ERP
  • Robust sales operations functions

Cautions

  • Shortcomings in modern channel support and AI capabilities

Zendesk

Best for

Midsize and larger organizations with high lead and inquiry volumes

Pricing

From $19 per user monthly

Advantages

  • Digital engagement and versatile channel support
  • User-friendly and straightforward

Cautions

  • Room for improvement in terms of real-time intelligence and process management

Monday.com

Best for

Small and mid-sized businesses with a preference for Kanban boards for organizing information

Pricing

From $8 per user monthly. Free plan is available.

Advantages

  • Adaptability and versatility in terms of board and workflow customization
  • Dedicated, ready-made sales platform
  • Affordable alternative to traditional CRM solutions

Cautions

  • It is not a dedicated CRM solution, but is adaptable to customer-related actvities

HubSpot

Best for

Small to mid-sized businesses seeking an all-in-one CRM solution

Pricing

From $30; Free CRM option available

Advantages

  • Digital sales capabilities
  • Support for various channels
  • Ease of deployment
  • Process automation options

Cautions

  • Limited customization options for automation
Want to explore the best Salesforce alternative?