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Dunapack Packaging Takes on Digital Transformation with Creatio’s No-code Platform

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Discover why Europe's packaging leader starts the journey Creatio for digital transformation, innovation, and customer-centric excellence

Dunapack Packaging's choice of Creatio represents a pivotal step in their digital evolution. By leveraging the no-code platform, they aim to reimagine the customer journey, streamline processes and drive innovation. With the inherent flexibility of Creatio, Dunapack Packaging aspires to rapidly digitize processes, catalyzing the transformation to meet dynamic market demands.

Tune into the insightful interview featuring Laurent Bonherbe and Nina Jonczyk-Paruzel from Dunapack Packaging for the firsthand insights about this collaborative journey.

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Key goals

1.

Centralizing Customer Information: Creating a centralized hub for all client data and interactions to enhance customer service and relationship management.

2.

Streamlining Sales Processes: Establishing and optimizing sales workflows to improve efficiency and productivity.

3.

Improving Operational Management: Developing comprehensive management systems for Accounts, Contacts, Opportunities, and Leads to enhance organization and control.

4.

Enabling Seamless No-Code Integration: Integrating with multiple ERP systems to ensure data consistency and operational synergy.

5.

Harmonizing Processes: Aligning workflows across the organization for a more cohesive and standardized approach.

6.

Supporting Sales Operations with a Mobile Application: Introducing a mobile application to provide the sales team with real-time data and tools for on-the-go operations.

7.

Implementing Forecasting Features: Incorporating forecasting capabilities to enable data-driven and strategic decision-making.

8.

Facilitating Agile Process Adjustments: Creating adaptable workflows to allow swift adjustments to changing business requirements, ensuring agility and responsiveness to current needs.

1.

Centralizing Customer Information: Creating a centralized hub for all client data and interactions to enhance customer service and relationship management.

5.

Harmonizing Processes: Aligning workflows across the organization for a more cohesive and standardized approach.

2.

Streamlining Sales Processes: Establishing and optimizing sales workflows to improve efficiency and productivity.

6.

Supporting Sales Operations with a Mobile Application: Introducing a mobile application to provide the sales team with real-time data and tools for on-the-go operations.

3.

Improving Operational Management: Developing comprehensive management systems for Accounts, Contacts, Opportunities, and Leads to enhance organization and control.

7.

Implementing Forecasting Features: Incorporating forecasting capabilities to enable data-driven and strategic decision-making.

4.

Enabling Seamless No-Code Integration: Integrating with multiple ERP systems to ensure data consistency and operational synergy.

8.

Facilitating Agile Process Adjustments: Creating adaptable workflows to allow swift adjustments to changing business requirements, ensuring agility and responsiveness to current needs.
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Where Sustainable Packaging Meets No-code Solutions

Dunapack Packaging, renowned for its innovative solutions in the packaging industry, acknowledged the need for evolution to align with their organizational and cultural transformation goals. As a response, the team has embarked on their digital transformation journey with Creatio. Carefully chosen from among top industry competitors, Creatio was selected with the specific aim of integrating modern technology into their operations.

Through this strategic initiative, Dunapack Packaging is not only modernizing its operations but also revolutionizing the way it delivers innovative and environmentally conscious solutions to its valued customers. This transformation will enable the company to better align with its sustainability goals and maintain a competitive advantage while continually improving its services.

As the 1st choice business partner for our customers with innovative and high-quality packaging solutions with the smallest possible footprint on the environment, Dunapack Packaging is committed to creating sustainable value and profitable growth. We would like further to improve our services and become a leader as a differentiator. With the implementation of CRM, we will re-design and create plant specific processes which will increase our sales force efficiency & effectiveness to deliver extra benefits to our customers.
Stanislav Razpopov
Managing Director, Topic Owner of Sales & Marketing

A Commitment to Excellence

This alliance is driven by a desire to thrive in an ever-evolving market. By adopting digital transformation, Dunapack Packaging seeks to enhance its customer-centric approach, streamline processes, centralize data and information, foster innovation, and promote responsive cooperation. In doing so, they are poised to build stronger relationships with clients and gain greater market intelligence.

With the Creatio implementation, we don't just foresee an enhancement in business and understanding, we aim to refine our internal communication, shape our operations, and embrace the evolving needs of both our customers and employees. It's not just about change. It’s about adapting and thriving in every transition.
Nina Jonczyk-Paruzel
Product Owner, CRM Implementation Lead at Dunapack Packaging

Harnessing the transformative power of the no-code platform goes beyond technological advancement. It embodies a dedicated pursuit of achieving unparalleled business success, fostering a seamless evolution towards operational excellence.

Creatio is the ideal strategic partner for Dunapack Packaging, enabling the implementation of an innovative CRM solution seamlessly integrated into the existing application landscape and operational workflows. Leveraging the potential of CRM data and functionalities, Dunapack Packaging will be well-positioned to create even better customer interactions, strengthen loyalty, and ultimately achieve business success.
Thomas Krippner
Managing Director, Topic Owner of Finance, Treasury & IT

ABOUT Dunapack Packaging

Dunapack Packaging, a member of the Austrian Prinzhorn Group, specializes in producing high-quality corrugated cardboard packaging primarily using recycled paper. With over 6,000 employees across 12 countries and 24 plants, they are the regional market leader in Central and Eastern Europe, delivering innovative and sustainable packaging solutions. Their commitment to sustainability is underscored by the use of recycled materials and 100% recyclable, biodegradable products.

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