We are seeking a dynamic and experienced Senior Director of Sales Development to lead our global teams of BDRs and SDRs. The ideal candidate will be a strategic thinker with a proven track record of driving revenue growth in the Enterprise SaaS industry through effective team management, lead generation strategies, and collaboration with sales and marketing teams.
Responsibilities:
Team Leadership:
- Set up a global organizational structure to provide coverage of three major regions: Americas (North America, LATAM), Europe (UK, France, Germany, Poland), and APAC/MEA (UAE, KSA, Australia, and Indonesia).
- Lead and mentor a global team of BDRs and SDRs (15+ professionals) to achieve and exceed targets for lead generation, pipeline creation, and revenue growth.
- Introduce a holistic system of ongoing coaching and skills improvement for the team.
- Establish a culture of high performance and continuous professional growth.
Business Development Strategy:
- Develop and execute comprehensive outbound business development strategies to drive enterprise pipeline growth and expand market reach.
- Monitor TAM penetration progress. Conduct deep analysis and provide ongoing feedback on key metrics regarding markets, personas, and outreach strategies.
- Participate in the ABM process. Collaborate with sales and marketing teams to align business development efforts with overall company goals and objectives.
Process Optimization:
- Maintain state-of-the-art inbound lead qualification and hand-off process.
- Develop and maintain business development playbooks for different verticals (financial services, manufacturing, etc.) and regions.
- Own outreach technology stack (Creatio CRM automation, Apollo, Lusha, etc.).
- Continuously evaluate and optimize lead generation processes, tools, and technologies to improve efficiency and effectiveness.
- Implement best practices and standard operating procedures to streamline workflows and maximize productivity.
Pipeline Management:
- Own outreach pipeline number.
- Oversee the management of the sales pipeline, from lead generation to opportunity conversion, to ensure a steady flow of qualified leads and opportunities.
- Work closely with sales leadership to prioritize leads and opportunities and track progress through the sales cycle.
Performance Analysis:
- Monitor and analyze key performance metrics, such as lead conversion rates, pipeline velocity, and revenue attribution, to identify areas for improvement and inform strategic decision-making.
- Generate regular reports and dashboards to communicate performance metrics and insights to senior leadership.
Qualifications:
- Proven track record of success in business development or sales roles within the SaaS industry, with at least 5 years of leadership experience in Sales Development.
- Knowledge of Enterprise sales process.
- Knowledge of Business Applications markets.
- Profound experience leading high-performing BDR/SDR teams (at least 15 people) in high-growth environments.
- Strong strategic thinking and analytical skills, with the ability to translate data and insights into actionable strategies and initiatives.
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders.
- Proficiency in CRM software, marketing automation tools, and other sales and lead generation technologies.
- Bachelor's degree in Business Administration, Marketing, or a related field.
What you should expect from us:
- The award-winning product (a Leader in Gartner Quadrants) to be proud of.
- A remote-first hybrid model: while giving plenty of space for concentration and personal working habits, we encourage regular meetings in one of our five hubs worldwide.
- Culture of genuine care, ownership, dedication, and high standards (learn more here).
- A vibrant corporate life: enjoy the opportunity to explore your teammates' cultures in online and offline events, participate in sports competitions, enjoy art master classes, and create your new favorite memories at our parties.
- Caring for your health: Creatio offers several options for medical insurance together with our medical partner.
- Creatio offers all team members competitive pay.
- Paid leave options for life-qualifying events, sicknesses, etc.